DECK

Deckers tops first-quarter earnings expectations but shares fall on cautious revenue outlook

Published: Jul 24, 2026   |  Read Original Article ↗

Article Summary

BUY
  • Deckers Brands (NYSE: DECK) fell 3.5% in premarket trading after reporting record first-quarter revenue and higher-than-expected earnings, driven by strong international and direct-to-consumer demand.
  • Deckers Outdoor posted record revenue of $1.02 billion, exceeding $1 billion for the first time in its history, with HOKA and UGG delivering strong growth.
  • Full-year earnings guidance was raised slightly, but revenue remained slightly below expectations, reflecting cautious expectations.
  • Bank of America maintained a Neutral rating, while Stifel lowered its price target to $133 from $144, citing slower Hoka DTC growth and a lower P/E.
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Growth Stock Metric Rating
DECK Rating
58.5
WEAK HOLD

Growth Stock Scoring Breakdown

METRIC VALUE WEIGHT ANALYSIS
Sales Growth TTM ? 7.5% 25% 35.0 ptsBelow Screener (7.5%) - Weak growth
EPS Growth Next 5Y ? 10.8% 25% 35.0 ptsBelow Screener (10.8%) - Modest outlook
Target Price Upside ? 31.9% 20% 85.0 ptsLarge Upside (31.9%) - Target: $123.42 vs Current: $93.60
Gross Margin % ? 57.7% 15% 80.0 ptsVery Healthy (57.7%) - High-quality margins
Drawdown from 52-Wk High ? -26.0% 15% 80.0 ptsSolid Dip (-26.0%) - Good entry zone
Disclaimer: This rating is for informational purposes only and is not financial advice. All data sourced from Finviz. Always conduct your own research and consult with a financial advisor before making investment decisions. Past performance does not guarantee future results.

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About DECK

Consumer Cyclical Footwear & Accessories 6,000 employees Goleta, United States
  • Deckers Outdoor Corporation, together with its subsidiaries, designs, markets, and distributes footwear, apparel, and accessories for casual lifestyle use and high-performance activities in the United States and internationally.
  • The company offers footwear, apparel, and accessories under the UGG brand; footwear, such as running, trail, hiking, fitness, and lifestyle shoes, as well as apparel and accessories under the HOKA brand; and sandals, shoes, and boots under the Teva brand name.
  • It also provides a casual footwear fashion line under the Koolaburra brand name; and footwear products under the AHNU brand name.
  • The company sells its products through domestic and international retailers, international distributors, and directly to its consumers through its direct-to-consumer business, which includes e-commerce websites and retail stores.
  • Deckers Outdoor Corporation was founded in 1973 and is headquartered in Goleta, California.
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